Academic Programs

Management Development: Marketing

Award: Certificate
Number of credits required: 30
Locations: La Plata Campus (LAPL)
Offered: Days And Evenings
Contact: E. A. Schauf, Interim Chair

Description:

This certificate option prepares students for entry-level marketing positions in private, governmental, and non-profit organizations.With experience, graduates can expect to advance to such positions as marketing specialists, assistant marketing directors, buyers, sales associate supervisors, and management trainees.

Coursework includes the development of strong written and computational skills as well as principles of marketing and management.Major areas of emphasis are decision making, planning, organizing, and communication in a business environment.

Courses in this certificate may be applied to the Management Development associate in applied science degree. Cooperative education is available in this program.

This program may be completed online. The maximum number of credits accepted in transfer from other institutions to this program is 22.

Required courses:

Take BAD-1210 BAD-1520 BAD-2610 ECN-1015 ENG-1010

Business application:

Take 6 credits from ACC-2681 , BAD, ECN

Electives:

Take six credits from any courses numbered 1001 and above except MTH-1040 .

Marketing related:

Take 3 credits; from BAD-1680 BAD-2620 BAD-2640

Last Update: September 5, 2008